Procrastinating to start a coaching business? This will motivate you.
If you’ve always thought that you are not ‘ready’ to start your coaching business, I get it. I used to think that I need to know EVERYTHING about business before starting.
I am running my own business now, creating done-for-you courses which coaches can sell to their clients. Coaches like you can then focus on coaching clients whilst I take care of the content creation for you!
Tip #1: A growth mindset is necessary!
The first thing I did was to start my business with a growth mindset. When we are running a business, we have to put our ego aside. Because it’s a constantly learning experience.
I was aware that my blog design was unsophisticated, my blog posts were not perfectly structured and I did not even know what on earth is SEO. I joined some Facebook Groups, watched some free videos and implemented what other entrepreneurs suggested.
There was a lot of trial and error. I created videos which were basic, long-winded and very raw.
But the experience is priceless. So my motivation for you if you want to start a business but you think you are not ‘ready’, is to just start.
Start with a YouTube channel, start with a blog, start with a podcast or anything. And trust me, you will learn a lot more when you do things and experiment as opposed to just watching video tutorials or learning from courses - but not implementing anything.
We learn the fastest from experience. If we don’t make mistakes, we don’t learn.
Tip #2: Look at our business as a lifelong commitment
Another thing I did was to have a mindset shift. I looked at my business as a lifelong commitment.
Maybe you will be running your business for 30, 40 years or more. When we look at our business that way, we will realise that making mistakes and trying new things is an everyday ‘thing’.
Failing, flopping, creating products that no one wants to buy, launching programs that nobody registers for, getting nasty comments or clients are just part of the journey. (Can you relate?)
You can run a business for 10 years, and you will still fail, get bad reviews or get scammed at some point.
So we don’t need to be obsessed with learning everything before starting. Because your business is going to be a lifelong journey.
You learn along the way.
Tip 3: Treat your business as a fun project!
The next tip I’ll share for you to start your coaching business is to treat it as a fun project.
This sounds like fluffy advice, but having fun keeps you committed. If you have fun, your enthusiasm will show in your videos and in your writing.
Your self-worth should not be tied to your business, ideally.
Your business is a separate project in your life where you are allowed to have fun, help your clients, get paid at the same time. It’s a beautiful thing.
If you are starting a coaching business but not making money yet, you can always work a part-time job, do freelance work or even a full time job to pay your bills whilst you get your business running.
Do what it takes to make you feel secure about having fun and experimenting in your business, if security is important to you.
While most people can follow these steps and start a YouTube channel or a blog, I find that people get even faster results when they have a high-value lead magnet to get email subscribers.
If you’re someone who wants to level up, you can sign up for the Self Exploration Tool below which you can use as a lead magnet to get subscribers.
Thanks for reading this and I’ll see you in my next blog post!
Sincerely,
Shikah
